Inside the structure of Headshots , when all the fundamental elements come together, it’s time for the final touch. Emotion. This will make all the difference and will bring everything together.
Your clients are human beings and we all connect with others emotionally. Contrary to what a lot of photographers out there portray, we are not zombies!
When your client is in front of your camera, it’s your responsibility to make him give out an emotion. Coach them, so they can express happiness, confidence, approachability. Showcase their best features!
The result will be Headshots with life and emotion. They will convey an expression with a message that the viewer is going to recognize and connect with.
If you have an actor, you can go even further, coach them to express a range of emotions that resembles the kind of roles they like the most.
By doing this your giving much more value to your client and in return you’ll become more valuable too.
I hope this info helps you 🙂